VIVAKI AND SOCIAL MEDIA OWNERS COLLABORATE TO BUILD SOCIAL
MEDIA MARKETPLACE IN EUROPE

LONDON (March 6, 2009) - VivaKi, the strategic entity created by Publicis Groupe to leverage the combined scale of its media and digital operations, today announced the EMEA launch of its REAL Social Suite. REAL is an acronym for Reach, Engage, Amplify and Listen—requirements for clients who want to engage consumers on the social Web.

The REAL Social suite—a series of tools and partnerships that inform social outreach and messaging—was launched at a Social Media Summit held in conjunction with the VivaKi social partners featuring SocialMedia.com, BzzAgent, Converseon, Facebook, goviral and Techlightenment. The suite also encompasses internal social marketing offerings from Publicis Groupe companies Denuo, MS&L, Digitas, BlogBang and Performics.

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VIVAKI AND SOCIAL MEDIA OWNERS COLLABORATE TO BUILD SOCIAL MEDIA MARKETPLACE

NEW YORK (December 17, 2008) - VivaKi, the strategic entity created by Publicis Groupe to leverage the combined scale of its media and digital operations, today announced the launch of its REAL Social Suite. REAL is an acronym for Reach, Engage, Amplify and Listen—requirements for clients who want to engage consumers on the social Web.

The REAL Social suite—a series of tools and partnerships that inform social outreach and messaging—was launched at a Social Media Summit held in conjunction with the VivaKi social partners featuring Facebook, as well as Buddy Media, Converseon, Meebo, Social Vibe, SocialMedia and Vitrue. The suite also encompasses internal social marketing offerings from Publicis Groupe agencies Denuo, Moxie, MS&L and Performics.

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