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How VivaKi Works

  • VOS

    Accelerating programmatic and addressable media buying and the application of technology to marketing and media strategies.

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  • VX

    Scaling Publicis Groupe's investment through best in-class partnerships.

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Latest Blog Posts

Despite big corporate changes, Google is not going to be distracted on its ad business by trying to save the world, says the president of global clients of Vivaki, the media arm of Publicis Groupe.

Learn more about VivaKi's Programmatic IQ Academy.

VivaKi is named to the 2015 OTA Honor Roll.

  • Stephan Beringer Chief Executive Officer
    Stephan Beringer Chief Executive Officer

    Innovator
    Pioneer

    more about Stephan
  • Marco Bertozzi President, Global Clients
    Marco Bertozzi President, Global Clients

    Passionate
    Relentless
    Determined

    more about Marco
  • Doug Kofoid President, Global Solutions
    Doug Kofoid President, Global Solutions

    Globetrotter
    Anthropologist
    Sommelier Wannabe

    more about Doug
  • Cassie Yates Chief Talent Officer
    Cassie Yates Chief Talent Officer

    Educator
    Planner
    Culture Driver

    more about Cassie
  • Cheri Carpenter Chief Communications Officer
    Cheri Carpenter Chief Communications Officer

    Storyteller
    Mediator
    Mother

    more about Cheri
  • Sean Kegelman EVP, AOD Product and Commercial Strategy
    Sean Kegelman EVP, AOD Product and Commercial Strategy

    Technologist
    Philosopher

    more about Sean
  • Shirley Xu-Weldon SVP, Analytics
    Shirley Xu-Weldon SVP, Analytics

    Adventurous
    Driven
    Non-conformer

    more about Shirley
  • Tricia Lasky SVP, Partnerships
    Tricia Lasky SVP, Partnerships

    Calm
    Strategic
    Determined

    more about Tricia
  • Alex Saber VivaKi Chair, Middle East & North Africa
    Alex Saber VivaKi Chair, Middle East & North Africa

    Dedicated
    Leader
    Family Man

    more about Alex
  • Kevin Malloy VivaKi Chair, Australia / New Zealand
    Kevin Malloy VivaKi Chair, Australia / New Zealand

    Traveler
    Sports fan
    Client guy

    more about Kevin
  • Sergey Koptev VivaKi Chair and CEO, Russia
    Sergey Koptev VivaKi Chair and CEO, Russia

    Strategic
    Ideologist
    Humane

    more about Sergey
  • Sébastien Danet VivaKi Chair, France
    Sébastien Danet VivaKi Chair, France

    Client guy
    Pioneer
    Forward-thinker

    more about Sébastien
  • Sergio Lorca VivaKi Chair, Iberia
    Sergio Lorca VivaKi Chair, Iberia

    Reliable
    Approachable
    Innovative

    more about Sergio
  • Nicole Pruesse VivaKi Chair, Germany, Austria & Switzerland
    Nicole Pruesse VivaKi Chair, Germany, Austria & Switzerland

    Educator
    Leader
    Philanthropist

    more about Nicole
  • Mike Readman VivaKi Chair, Central and Eastern Europe (CEE)

    Mike Readman VivaKi Chair, Central and Eastern Europe (CEE)


    Practical
    Open
    Inquisitive

    more about Mike
  • Adrian Sayliss VivaKi Chair, United Kingdom
    Adrian Sayliss VivaKi Chair, United Kingdom

    Enthusiastic
    Supporter
    Loyal

    more about Adrian
  • Andras Vigh VivaKi Chair, Greater China
    Andras Vigh VivaKi Chair, Greater China

    China
    Innovation
    Co-operation

    more about Andras
  • Guillermo Tafet VivaKi Chair, South America
    Guillermo Tafet VivaKi Chair, South America

    Innovator
    Sports fan
    Creative

    more about Guillermo
  • Jeffrey Seah
 VivaKi Chair, Southeast Asia
    Jeffrey Seah
 VivaKi Chair, Southeast Asia

    Digital explorer
    Unifier
    Inquisitive

    more about Jeffrey
  • Leif Aa. Fredsted VivaKi Chair, Nordics
    Leif Aa. Fredsted VivaKi Chair, Nordics

    Entrepreneur
    Sailor
    Tribal/idea driven

    more about Leif